Discover Burger King's iconic history, and what the future holds

Founded in 1954 in Miami, originally named Insta-Burger King.

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The Whopper was introduced in 1957, becoming its signature item.

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Expanded rapidly through franchising, becoming a major McDonald's competitor.

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"Have It Your Way" slogan emphasized customization and customer satisfaction.

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Innovative marketing campaigns like "Subservient Chicken" gained widespread attention.

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Future focus on sustainability with plant-based options like the Impossible Whopper.

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Investing in digital innovations, including mobile apps and delivery services.

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Committed to reducing environmental impact and modernizing for future growth.

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