The Biggest NBA Sponsorship Deals and What They Mean for the League

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Nike's Partnership with the NBA

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Gatorade and the NBA G League

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State Farm's Sponsorship

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Tissot as the Official Timekeeper

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AT&T's Multi-Faceted Sponsorship

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PepsiCo's Comprehensive Partnership

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Rakuten and the Golden State Warriors

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2K Sports and the NBA 2K League

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